John Paczkowski

Recent Posts by John Paczkowski

Little-Known Fact: I Made the Screen Blue … to Match My Eyes

tigerbeat_gates.jpgGoogle’s gains in search advertising have really gotten to Microsoft, and Bill Gates in particular. So much so that the Microsoft chairman plans to spend his remaining 15 to 18 months of full-time employment with the company focused on developing online and advertising services.

Speaking at Microsoft’s annual Strategic Account Summit for large advertisers and partners yesterday, Gates said that his efforts will be mainly directed toward “search, … buyers and sellers … that will be my biggest thing.”

“When people go to the Internet, they have a task in mind,” Gates remarked at the summit. “And it’s not just to see a list of links. This is not a ‘Hey, I’m paid to go do treasure hunts.’ They want to organize a trip, or learn about a topic, and the idea that we can capture things at that task level, and through the magic of software make that far better. And in particular when it’s where you want to buy something, that the people who want to buy something that the people who want to advertise, who want to offer up that maybe they’re the place that you want to do business with, I think we can make that far better.”

With Google poised to extend its dominance from text-based ads into graphical advertising through its $3.1 billion acquisition of DoubleClick, Gates has a lot on his plate.

Twitter’s Tanking

December 30, 2013 at 6:49 am PT

2013 Was a Good Year for Chromebooks

December 29, 2013 at 2:12 pm PT

BlackBerry Pulls Latest Twitter for BB10 Update

December 29, 2013 at 5:58 am PT

Apple CEO Tim Cook Made $4.25 Million This Year

December 28, 2013 at 12:05 pm PT

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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik