Kara Swisher

Recent Posts by Kara Swisher

The Giant iPhone of San Francisco

On my quest to visit all of the giant iPhones of the Bay area (on Wednesday, I paid homage to the ones in Palo Alto), I stopped by Apple’s flagship store in downtown San Francisco last night to make a video of the scene there.

sisters

It was a lot more lively than in Palo Alto, with a decent-sized clutch of folks waiting patiently along the sidewalk, including a woman dressed up as a clown (this is San Francisco, after all, and I am praying that one of the Sisters of Perpetual Indulgence, pictured above, will be a closet Apple fanboy and also show up in full regalia).

Also, there were a disturbing amount of people who just stood outside the store and stared at the solitary giant iPhones hovering there.

I am not planning to buy the iPhone (I don’t want to switch to AT&T, given that I just switched off it for its bad coverage, and I want to wait until the phone can be upgraded for faster systems).

But I find that I do covet the giant iPhone display models, which I would wear on my back and impress all.

All told, the launch looks like it is going according to master spinmeister Steve Jobs’s brilliant marketing plan to take away all attention from Paris Hilton yammering on about her time in the pokey.

And for this gift alone, we are in his debt forever.

Here is my video on my visit to the Apple store in San Francisco last night:


comments so far. Add yours.

  • http://allthingsd.com/ mario ruiz

    For Steve to have a conception would be the ultimate gay pride:

    Look at this http://www.oursheet.com

  • http://allthingsd.com/ R S

    sorry – this is my 2nd post to the internet ever, but this is too important: that’s not james blunt in the video – it’s beck!
    for you wsj readers out there, that’s like mistaking george harrison for davy jones (and to be clear, james blunt is davy jones in this analogy).
    aside from that, thanks for posting the video – i enjoy your column.

  • http://allthingsd.com/ Bill Bucy

    I hope someone will eventually offer details on how Steve Jobs’s marketing plan for the iPhone differed from Apple’s normal product marketing strategy. I’d also like to see at least a couple of sentences backing up the contention that the alleged plan was created by Jobs himself.

    Chill, journos. The cult of Jobs is absorbing you.

    (At the same time, I would assign great credibility to reports that Rupert Murdoch is trying to buy Dow Jones just to get Walt Mossberg on his payroll.)

  • http://kara.allthingsd.com Kara Swisher

    Beck! I knew I was wrong the minute I said that but I did not edit it out as I forget it was there!

    But, I will say,I do like a little Davy Jones now and again. Especially when he appears on “The Brady Bunch.”

  • http://kara.allthingsd.com Kara Swisher

    I told you Steve Jobs’ nefarious plot! He uses the mind rays emanating from the giant iPhones! We are rendered helpless by its lures, Bill.

    Now Rupe (Do you think getting this familiar pre-done-deal is the wrong strategy?), as they say, is a horse of a different color.

  • http://allthingsd.com/ Darryl Lee

    No interviews? How disappointing, *especially* of the clown. Say, what camera are you using? There’s some odd vignetting going on in the lower-right hand corner. Very cool how the beginning of your video included a soundtrack from the street performer. Nice how that worked out.

  • http://kara.allthingsd.com Kara Swisher

    I know, but clowns freak me out!

    But see our latest video where John Sullivan does speak to clowns.

    That was cool…Steve Jobs’ plot again!

    A Pure Digital Flip!

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