Kara Swisher

Recent Posts by Kara Swisher

The Giant iPhone of San Francisco

On my quest to visit all of the giant iPhones of the Bay area (on Wednesday, I paid homage to the ones in Palo Alto), I stopped by Apple’s flagship store in downtown San Francisco last night to make a video of the scene there.

sisters

It was a lot more lively than in Palo Alto, with a decent-sized clutch of folks waiting patiently along the sidewalk, including a woman dressed up as a clown (this is San Francisco, after all, and I am praying that one of the Sisters of Perpetual Indulgence, pictured above, will be a closet Apple fanboy and also show up in full regalia).

Also, there were a disturbing amount of people who just stood outside the store and stared at the solitary giant iPhones hovering there.

I am not planning to buy the iPhone (I don’t want to switch to AT&T, given that I just switched off it for its bad coverage, and I want to wait until the phone can be upgraded for faster systems).

But I find that I do covet the giant iPhone display models, which I would wear on my back and impress all.

All told, the launch looks like it is going according to master spinmeister Steve Jobs’s brilliant marketing plan to take away all attention from Paris Hilton yammering on about her time in the pokey.

And for this gift alone, we are in his debt forever.

Here is my video on my visit to the Apple store in San Francisco last night:


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