Kara Swisher

Recent Posts by Kara Swisher

Welcome to WSJ.com's Andy Jordan's Tech Diary

While we here at BoomTown are trying to corner the market on funny tech videos–often completely by accident–here’s a new technology reporter at WSJ.com, Andy Jordan, who is also using his camera and wit to see how people and technology interact, often with bizarre results.

Here is his explanatory video podcast and his first post about whether an iPhone can improve your social life. Apparently not, in the mean streets of Manhattan, although if you were in Silicon Valley, you would be inundated with geek love.

(FYI: It can also make you a lot of friends here in Europe for sure, as I have found this week, since the iPhone has not arrived here, so it is super exotic.)

Welcome, Andy!


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The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web

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