Kara Swisher

Recent Posts by Kara Swisher

News Corp.'s Peter Chernin Talking Digital at D5

While News Corp. honcho Rupert Murdoch usually gets all the attention, here are highlights from an interview I did with the company’s President and COO Peter Chernin in late May at D5.

We’ll have the entire interview up soon, as well as all the interviews from our conference, but take a peek at what Chernin thinks about the digital space (and the now successful bid for Dow Jones, of course):


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus