Kara Swisher

Recent Posts by Kara Swisher

Facebook Ad Guy Deja Vu

Since I will be posting a piece later today about Yahoo’s new ad guy, here is a link–for those who did not see it–about my recent visit to Facebook, including a long interview with Mike Murphy, Facebook’s ad guy. The video is also posted below again.

Murphy, in fact, came from Yahoo, where he was a longtime and high-ranking sales exec. He hopes to jump-start the Facebook business and prove that social networking can be just as lucrative an advertising market as it has been and continues to be–despite the recent spate of difficulties–for Yahoo.

Here’s the video of Murphy talking about it:

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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work