Kara Visits Truveo's Tim Tuttle
Yesterday I posted a short piece on the debut of AOL’s Truveo video-search site, which I like a lot.
It is a new consumer destination site, which is aiming to go head-to-head with other video-search sites, like Google’s, Yahoo’s and Blinkx’s. Until now, Truveo has been providing white-label video search to big sites like those of AOL and also Microsoft’s MSN, CNET and other Web destinations. AOL acquired the company in 2006.
I had an interesting talk with Truveo CEO and Co-Founder Tim Tuttle about the debut of the new version of the service and the state of video on the Web, including the need for content owners to be more flexible and advertising to improve.
In other words: Death to the preroll!