Kara Swisher

Recent Posts by Kara Swisher

A Matador in San Francisco Fights for Wireless

A bullfighter in a San Francisco Starbucks complaining about high wireless fees to jack in while sipping coffee?

fon

Actually, this is a very sly ad for FON, the Spain-based company trying to build a global community of Foneras, people who share their wireless connection using special routers and in turn get to use the WiFi of others. Founded by Martin Varsavsky, some of its investors include Index Ventures, Skype, Google and Sequoia Capital.

While the bizarre matador agonizes over the cost of access, he also utters the classic line to someone in the coffee shop with more immediate safety concerns: “If I’m here, don’t worry for bulls.”

Here you are:


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus