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WSJD? (What Should Jerry Do?): Day 55

September 10, 2007 at 12:05 am PT

I am guessing about this time that Yahoo’s CEO and co-founder Jerry Yang is sick and tired of me telling them what I think they need to do to fix the company (even though I am not sick of backseat driving by a long shot!).

So I decided to turn over the bully pulpit to those much more intelligent than I, all of whom I asked the question: What Should Jerry Do?

This will be an ongoing series until Yang’s 100-day Vision Quest for Yahoo ends.

As you will see, there are some excellent suggestions here–and two from PopSugar’s (and all the other many Sugar properties) most energetic Brian Sugar, who sleeps less than I do.

Here’s what others think:

Please see this disclosure related to me and Google.

Tagged with: BoomTown, Brian Sugar, digital, Internet, Jerry Yang, Kara Swisher, PopSugar, Yahoo

comments so far. Add yours.

http://allthingsd.com/ John Lin

Tony Robbins, that’s funny. The Pure Digital video is a lot better than I expected it to be.

Jerry needs to dump all the “Peanut Butter Manifesto” type VP’s & Directors who think they are masters of the universe and focus on rebuilding and improving the quality of their products (Mail, Calendar, Movies, etc…)

Also, bite the bullet and buy Facebook, otherwise if that doesn’t work out, merge with eBay or get bought out by Microsoft.
http://allthingsd.com/ paul merrill

It seems like all you write about is Yahoo.
http://www.cs.utexas.edu/users/jchaw Jason Chaw

Off the top of my head, Yahoo should seriously consider buying Facebook. Two other interesting companies they should consider buying are digg.com and jajah.com . These companies all provide a nice “social networking” edge to Yahoo! In addition, I will recommend buying into or collaborating with a major newspaper such as The Washington Post, The New York Times, or WSJ, to provide an authoritative voice to Yahoo.

Strategy wise, they should sit down and chat with Microsoft, eBay, and IBM to collaborate and expand the marketplace.