Kara Swisher

Recent Posts by Kara Swisher

Kara Visits Beta South!

Here’s a video I did from a cool party I went to Tuesday night in Santa Monica, Calif., at the offices of ad network optimizer, Rubicon Project.

Organized by Beta South, a networking organization for digital start-ups in the Los Angeles area, it’s an interesting contrast to the frenetic nature of comparable Silicon Valley parties.

In the video, I talk to SoCal techies about the scene there, as well as comparisons to Silicon Valley, including Mike Jones of Userplane (sold to AOL) with Rubicon’s Frank Addante; Peter Pham, who was at PhotoBucket (sold to MySpace) and now BillShrink; and my favorite L.A. Webhead, Gregg Spiridellis of JibJab.

I also contemplate a mutant L.A. strawberry.

Here’s the video:


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  • http://domino.research.ibm.com/comm/research_projects.nsf/pages/bluegene.index.html rod sandcones

    Reminds me of cellspace in San Francisco.

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I break down a product the same way I break down a character I’m going to play. I try to get inside the mind of that person — the user, the consumer — and figure out why they’re doing something and what they want from it.

— Ashton Kutcher’s investing philosophy