AT&T Renews Apple iPhone Deal; Confirms Subsidy Plan

AT&T (T) today confirmed that it will be subsidizing customer purchases of the Apple (AAPL) iPhone 3G. The subsidies are going to hurt AT&T’s 2008 and 2009 earnings; but at least AT&T will remain the exclusive U.S. service provider for the phone.

The company noted that the $199 price announced earlier today by Apple CEO Steve Jobs will require a two-year contract. AT&T will sell the phone at its more than 2,200 retail stores and kiosks, and through direct business sales teams.

The new deal eliminates the old revenue-sharing model, under which a portion of monthly service revenue was kicked back to Apple. Unlimited 3G data plans will be $30 a month, with voice plans starting at $39.99 a month. Business users can unlimited data plans for $45 a month, plus a voice plan.

Read the rest of this post


comments so far. Add yours.

About Voices

This is a section of the AllThingsD Web site featuring posts that have been curated from around the Web: pieces we’ve read, discussions we’ve followed, stuff we like. Five posts are included here each weekday, but only the headline and the first two sentences. We link to the original site for the rest. The section is explicitly labeled, so it’s clear that content comes “from other Web sites.”

We also solicit original full-length posts and accept some unsolicited submissions. Voices is edited by Beth Callaghan.

Dive Into Media

Latest Video

View all videos »

Search »