Kara Swisher

Recent Posts by Kara Swisher

The Entire D6 Interview With Yahoo's Jerry Yang and Sue Decker (4 of 4)

We’re posting all the interviews from the sixth D: All Things Digital conference that took place in late May.

Unfortunately, due to issues too complicated to go into, we have to post all the D6 interviews in several 15-minute parts (I know, I know).

But–as many readers have requested–they will all be available in their entirety over the next weeks in this column.

Here’s Part 4 of 4 of our discussion with Yahoo CEO Jerry Yang and President Sue Decker that Walt Mossberg did (with a surprise appearance by me).

(I will be posting one video part of the Yang/Decker interview every day this week through Thursday.)

With Yahoo’s (YHOO) truly roiling proxy fight now on with activist investor Carl Icahn, take a gander at Yang and Decker as they tried to defend themselves, not always as well as they needed to.

In this video of the interview, they take questions from the D6 audience about advertising, mobile and more.


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As long as the newspaper was a bundle, no one ever had to care that people were buying it for radically different reasons. But once you go online, and people can unbundle things, where you can traffic directly to a story without going through the home page or any of the rest of it, suddenly what it — the individual choices made by individual readers come to matter a lot.

— Clay Shirky, on NPR’s Talk of the Nation with Neal Conan