John Paczkowski

Recent Posts by John Paczkowski

Google, Salesforce.com: Love Is in the Air

“We love everybody,” Salesforce.com CEO Marc Benioff said recently. “We even love Microsoft…. This is our core strategy, love.”

Yes, the SAAS enterprise applications vendor loves everyone, but none more than Google (GOOG). This morning, Salesforce (CRM) expanded its alliance with the search behemoth, linking its Force.com online development platform to Google’s App Engine. The move essentially allows consumer applications built on Google App Engine to call on data stored in Force.com. And that heralds more robust cloud computing applications, more–and better–alternatives to Microsoft’s (MSFT) core business applications, which are only just now adapted for the cloud.


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The best and brightest are usually put to work on optimisation. … They will then go forward and solve the inefficiencies, and that’s where 99% of most energy is spent on. But, at some point you run out of room to improve things, and that’s when you have to step aside and ask, can we make it different?

— Horace Dediu, in a podcast interview with William Channer

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