Peter Kafka

Recent Posts by Peter Kafka

Advice for Fired Yahoos: How to Build Your Own Business That Doesn’t Suck

I don’t know if the timing is intentional, but it is fortuitous: On the same day that Yahoo (YHOO) is firing a couple thousand people, entrepreneur John Buckman is offering up a how-to guide for building your own business, over at LeWeb in Paris.

This won’t help former Yahoos who don’t have a nest egg, health insurance, and/or the drive or inclination to do their own thing. But it’s free advice, and it’s relatively sound advice for those who do want to strike out on their own.

Don’t be alarmed by the fact that there are 119 slides here–most of them have just a few words each. Around slide 79, Buckman slips into mini-pitch mode for Magnatune, his indie music distribution company. But that doesn’t last long–just power through. Oh–and don’t be alarmed by the title. Buckman’s point is that you’ll be happier working for yourself than you were working for Jerry Yang and co.

Employees Suck
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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus