Zune to Be Forgotten
Overlooked in the carnage of Microsoft’s second quarter was the performance of the company’s Zune platform. Which was, quite simply, atrocious. Seems that $10 to $20 holiday discount didn’t do much good at all.
According to Microsoft’s latest 10-Q, “Zune platform revenue decreased $100 million or 54 percent reflecting a decrease in device sales.”
A precipitous decline. And one that stands in stark contrast to the record 22,727,000 iPods Apple (AAPL) shipped during its latest quarter, representing three percent unit growth over the year-ago quarter. Can’t really blame this one on the economy, can we Microsoft (MSFT)?