A Silver Lining in E-Commerce

The recession is taking a serious toll on American retail, but e-commerce could emerge as a winner.

According to a new report by Forrester Research (FORR), e-commerce sales (beyond travel) are likely to grow 11 percent to $156 billion in 2009. That marks a slowdown from 13 percent growth last year and 18 percent in 2007. The major factor contributing to the pace shift is, of course, declining consumer confidence.

But e-commerce’s slowed pace is still far better than the National Retail Federation’s forecast .5 percent drop in overall retail sales this year.

That means e-commerce is stealing market share from traditional retail–and fast. By Forrester’s estimates, in 2008 e-commerce accounted for five percent of all retail sales (excluding cars, travel and prescription drugs). In 2012, Forrester thinks e-commerce could have an eight percent share.

Read the rest of this post

Must-Reads from other Websites

Panos Mourdoukoutas

Why Apple Should Buy China’s Xiaomi

Paul Graham

What I Didn’t Say

Benjamin Bratton

We Need to Talk About TED

Mat Honan

I, Glasshole: My Year With Google Glass

Chris Ware

All Together Now

Corey S. Powell and Laurie Gwen Shapiro

The Sculpture on the Moon

About Voices

Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Websites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other websites, and for clarity’s sake, all outside posts run against a pink background.

We also solicit original full-length posts and accept some unsolicited submissions.

Read more »