Sprint CEO: We Will Sell No Pre Before Its Time

Sprint will release Palm’s (PALM) new Hail Mary handset, the Pre, when it’s good and ready, and not a moment before. This according to Sprint (S) CEO Dan Hesse, who says the company won’t rush the phone to market no matter how desperate it gets (and its new $125 referral program would seem to suggest it’s getting pretty desperate). “The guys at Palm are working 24/7 and we’re working 24/7 to bring it out as soon as we can, but we’re not going to bring it out until we’re really confident that the launch is going to be really successful in terms of how it operates,” Hesse told RCR Wireless News. “Of course to be able to produce the devices we want to make sure that there’s enough. Clearly it’s going to be a device that’s going to be in high demand and it is going to be in shortage no matter when we launch it, but we don’t want it to be too early where there’s only a handful of Pres in the whole country. We want to make sure that we can also have production ramped up at a reasonable level before we launch the product.”