AMD Announces New Quad-Core Reorg

After three years, AMD is finally getting around to merging its microprocessor and graphics divisions, another stab at reaching profitability after more than two years of losses. On Wednesday afternoon the company said it would consolidate the two divisions into one–platforms and products–led by SVP Rick Bergman, who joined AMD after the company acquired ATI in 2006.

Platforms and products is one of four new operating units created in this latest restructuring, which also birthed an advanced technology group, a marketing group and a consumer group. Why this particular arrangement is any better than AMD’s reorg of a year ago–which spawned the Central Engineering Organization and Computing Solutions Group–is anyone’s guess. AMD CEO Dirk Meyer says it will optimize AMD’s operations and drive the company toward sustained profitability and long-term success. But then he said that about the last one as well.

Oh, speaking of that last reorg, Randy Allen, the 24-year AMD veteran who figured so prominently in the company, is leaving. AMD (AMD) offered no explanation for his departure and there’s no word yet on where he’s headed. That said, some surmise that he may be following a path beaten by two of his former colleagues, Raja Koduri and Bob Drebin, who both fled AMD for Apple (AAPL)