Peter Kafka

Recent Posts by Peter Kafka

Conan O’Brien Goes West–The Five-Minute Version

How did Conan O’Brien do, when he took the reins of NBC’s “The Tonight Show” on Monday night? That’s all subjective, of course, but this opening clip should give you an idea of where he was headed.

e

Digital video sidenote: The GE (GE) network’s deal with Hulu, the video joint venture it formed with Fox-owner News Corp. (NWS) and ABC-owner Disney (DIS), is supposed to allow Hulu to put up any video that NBC makes available on its own site. But, as of early Tuesday morning, this clip was only available on NBC.com.

Go figure.


Latest Video

View all videos »

Search »

The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web