Mommy Bloggers Debate a PR Blackout

July 20, 2009 at 2:00 pm PT

How can so-called mommy bloggers navigate the murky territory of sharing advice with other mothers versus getting paid for the products they promote?

Moms who blog about all things baby and family are abuzz after the blog MomDot spearheaded a “PR Blackout challenge” for one week in August. Mommy bloggers should avoid publishing press releases, reviewing products or promoting giveaways, writes MomDot blogger Trisha Haas, because plugging products causes too much stress, deadline anxiety and time away from the family.

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Tagged with: advice, digital, Digits, frontpage, giveaways, Internet, Marisa Taylor, MomDot, mommy bloggers, PR, press releases, products, The Wall Street Journal, Trisha Haas

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