John Paczkowski

Recent Posts by John Paczkowski

MicroHoo: Time to Begin the Hard-Sell [Talking Points Docs]

yahoo-microsoft-150Speaking at Microsoft’s Financial Analyst Meeting this morning in Redmond, Microsoft CEO Steve Ballmer expressed surprised at the poor reception given the company’s new search advertising partnership with Yahoo by Yahoo investors.

“This is the one that stuns me, that people haven’t figured it out,” Ballmer said of investor response to the “boatloads of value” the deal will supposedly bring to Yahoo. “It’s sort of, like, unbelievable.”

As Kara quipped earlier this morning, “Believe it, Steve, especially since everyone thinks Microsoft pulled a fast one on Yahoo.”

And so, to convince them otherwise, Microsoft (MSFT) and Yahoo (YHOO) have fired up the “Choice. Value. Innovation.” propaganda machine to reassure us all that this is exactly what the their partnership will bring. Below, the first broadsides to issue from that machine, which Microsoft has confirmed are authentic: What Experts are Saying About the Microsoft-Yahoo! Deal and The Yahoo!-Microsoft Search Deal: Benefits to Consumers, Customers and the Internet.

The Yahoo_-Microsoft Search Deal – Benefits to Consumers_ Customers and the Internet

What Experts are Saying about Microsoft-Yahoo Deal

Twitter’s Tanking

December 30, 2013 at 6:49 am PT

2013 Was a Good Year for Chromebooks

December 29, 2013 at 2:12 pm PT

BlackBerry Pulls Latest Twitter for BB10 Update

December 29, 2013 at 5:58 am PT

Apple CEO Tim Cook Made $4.25 Million This Year

December 28, 2013 at 12:05 pm PT

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus