Kara Swisher

Recent Posts by Kara Swisher

Microsoft's Vision of the Future–and the Inevitable Spoof

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One of my favorite “world-of-the-future” videos recently has been one done by Microsoft Office Labs, because it does not seem ridiculously fanciful or impossible to imagine actually happening sooner than much later.

Part of an “Envisioning” series, the “Productivity Future Vision” video below sketches out a world of smartphones, touchscreens everywhere and a whole lot of innovative interacting.

The look is sleek and smooth–which is unusual for Microsoft (MSFT)–with a bit of “Harry Potter” whimsy, and all without falling into the trap of a lot of such imaginings and making the way we live someday seem like “The Jetsons.”

But, of course, the folks at IGN.com’s Sarcastic Gamer managed to find the perfect way to poke fun at the video from the software giant in a spoof that hit the target deftly.

Watch each and enjoy:


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The problem with the Billionaire Savior phase of the newspaper collapse has always been that billionaires don’t tend to like the kind of authority-questioning journalism that upsets the status quo.

— Ryan Chittum, writing in the Columbia Journalism Review about the promise of Pierre Omidyar’s new media venture with Glenn Greenwald