Peter Kafka

Recent Posts by Peter Kafka

Microsoft Apologizes for “Separate but Equal” Photo-Editing Blunder

In the old days, when you wanted to make a photo more palatable for an Eastern European state, you just airbrushed it, and no one complained (out loud).

Now it’s easier than ever to alter an image. But it’s harder to get away with it.

Ask Microsoft, which just got caught digitally erasing a black man from a promotional photo and replacing him with a white guy. The original photo ran on a U.S. version of a Microsoft promotional site; the (clumsily) retouched version ended up on a Polish version.

CNET has before and after screenshots (click to enlarge):

U.S. Version

microsoft-us

Polish Version

microsoft-poland

Microsoft (MSFT) has since replaced the Polish photo with the original, and apologized last night.

[Image credit: CNET]


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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google