Kara Swisher

Recent Posts by Kara Swisher

The Carol Bartz Is Mad as Hell and Not Going to Take It Anymore Memo: The Hypoglycemic Edition

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BoomTown promised a Yahoo internal memo upon our return from vacation today and we will not let you down.

Thus, here’s a doozie Yahoo (YHOO) CEO Carol Bartz recently sent to her troops.

It’s actually from mid-August, although it took me this long to get my hands on it, as people at the company are justifiably a little memo-leaking shy after this missive that complains of the sugar-low mood of the staff.

One in a series of weekly Friday communications from her, some of which I have posted before, this one got a lot of attention internally, especially among the down-in-the-dumps engineering staff, who were less than pleased with the damn-the-torpedoes-stop-yer-whining tone of the memo.

Whatever the reaction, it is certainly a classic Bartz times 10–a definite back of the hand for those Yahoos who perhaps dwelled too much on whether or not they liked the recent search deal she struck with Microsoft (MSFT).

Here’s the basic gist of it: Fie on naysayers, stop bellyaching, Yahoo rocks and get back to work!

And here’s the memo–referencing the tough week, her knee surgery and the need to focus, people!!!–with the email address section omitted:

I’ve had one! All the work, all the explaining, all the opinions!

I wanted to crawl into a hole and eat chocolate (and of course my knee boo-boo made me feel even sorrier for myself). Making the search decision and driving this much change for us was hard, but it is done.

So I am out of the hole, ready to attack the future. We are Yahoo! 581 MILLION PEOPLE came to us last month. Our audience increased 1.9% month-over-month, faster than the overall Internet population (1.2%).

Our job is to keep growing that audience with a great homepage, great media properties, great communications products and a great search experience. Match that with a compelling advertiser program and voila! We are the largest media property on the Internet.

So get out of the sugar low–we have work to do. Stop staring at our navels, stop arguing with each other. Stop debate, debate, debate, and let’s focus on the competition.

Let’s focus on a great Yahoo! Our average user is just trying to get through the day…looking to find out what’s going on in the big world and their own world. They want their Internet site to be great, and to work. They don’t care about how or about deals. They care that we are a trusted dependable site.

That is our simple mission. Focus on it!!!


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