Peter Kafka

Recent Posts by Peter Kafka

Is YouTube’s Biggest Star Ready for the Big Screen?

fredWho’s going to be the first Web star to make it to the movies? One alarming possibility: Lucas Cruikshank, better known to a staggering number of YouTube viewers as “Fred.”

Fred is one of those weird cultural phenomena, like Rascal Flatts or the Wiggles, that are hugely popular in some demos and unknown in others. So while you may have never seen him, he was until very recently the biggest star on Google’s (GOOG) video site, and has generated more than 300 million views.

And now, a movie? I’ve yet to hear about anyone committing to financing, and/or distributing one, but Tubefilter has found what it says is a casting call for a Fred-based flick. That makes no sense to me, but then again, I thought “Beavis and Butthead” wouldn’t translate to the big screen, and that worked pretty well, in my humble opinion.

Then again, in my humble opinion, this stuff is unwatchable. Be warned:


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Nobody was excited about paying top dollar for a movie about WikiLeaks. A film about the origins of Pets.com would have done better.

— Gitesh Pandya of BoxOfficeGuru.com comments on the dreadful opening weekend box office numbers for “The Fifth Estate.”