Mercedes Loan Overdue? There's an App for That

Mercedes-Benz Financial has launched an iPhone application that allows customers to pay their car loans, locate a dealer or read the latest company news.

The application, available for free to its 450,000 customers, makes Mercedes-Benz the first auto-lending unit to offer such a feature.

It also intensifies the pressure on other automotive industry players to find new ways to reach consumers to increase loyalty. Dubbed “the coolest way to pay,” consumers can make use the Mercedes-Benz Financial app to make a payment, view their accounts and find out how much they have left to pay on their cars.

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