Bing's Take on Twitter Trends Differs From Twitter's
What Bing says is a hot topic and what Twitter says is a trending topic are not necessarily the same thing, a look at the two services shows.
Microsoft (MSFT) in October began showing tweets in Bing’s search results, calling it a way to make Bing more useful as a real-time search service (Google responded by announcing a similar deal).
A beta version on Bing lets visitors see relevant Twitter posts in addition to standard Web search results. It also displays a cloud of “hottest topics” that Twitter users are discussing, similar to Twitter’s “trending topics.” On Monday, for example, Bing’s hottest topics included Black Friday, Chelsea Clinton and Afghanistan.
According to Twitter, however, its users were more concerned with Music Monday (a weekly tweet-exchange of popular songs), Google Wave (GOOG), Cyber Monday and vampire movie “New Moon.”
