Peter Kafka

Recent Posts by Peter Kafka

YouTube’s Most Popular Clips: 10 Videos, a Lot of Music and Half a Billion Views

pitbullOne more argument for Vevo, big music’s new video site, via YouTube, the company that’s powering the site: A list of the year’s most popular clips–which are dominated by music videos.

Music videos are so popular on Google’s (GOOG) video site, in fact, that YouTube had to break its most watched list into two lists–music videos and everything else. If it hadn’t, then people like you and me, who have only a vague idea who Pitbull and Keri Hilson are, would have been totally baffled.

Speaking of baffling, you’ll note that two of the 10 videos below aren’t actually from YouTube at all, but from France’s DailyMotion. For whatever reason–at this point I’ve basically given up trying to figure out the vagaries of YouTube’s rights and clearances–YouTube still isn’t letting people embed the Susan Boyle clip. And U.S. viewers, at least, can’t watch the Hilson clip at all. Go figure.

Most Watched YouTube videos (Global):

1. Susan Boyle – Britain’s Got Talent (120+ million views)


2. David After Dentist (37+ million views)


3. JK Wedding Entrance Dance (33+ million views)


4. New Moon Movie Trailer (31+ million views)


5. Evian Roller Babies (27+ million views)


Most Watched music videos on YouTube (Global):

1. Pitbull “I Know You Want Me” (82+ million views)


2. Miley Cyrus “The Climb” (64+ million views)


3. Miley Cyrus “Party in the U.S.A.” (54+ million views)


4. The Lonely Island “I’m on a Boat” (48+ million views)


5. Keri Hilson “Knock You Down” (35+ million views)


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik