Verizon to AT&T: We Taunt You a Second Time
If the additional $2 billion AT&T has allocated for wireless capital spending in 2010 is the company’s answer to critics of its network performance, it had best start putting it to good use–and soon. Because rival Verizon, which molded the public’s perception of AT&T’s infrastructure failings into a clever ad campaign for its own network, is back with a new pair of commercials.
They’re not nearly as clever as their predecessors–“There’s a Map for That” and “Island of Misfit Toys”–but they share the same ridiculing tone and continue to perpetuate the idea that AT&T’s (T) network is incapable of handling the flood of data generated by Apple (AAPL) iPhone users.
Directly below, Verizon’s (VZ) latest AT&T-bashing ads, both obvious spoofs of classic ad industry campaigns.
“Shadows” is running on national TV.
“Big Red” is running online as a viral campaign.
What lame Luke Wilson ad will AT&T come up with to parry these, I wonder.
- AT&T, Verizon Drop “There’s a Map for That” Suits
- AT&T Awarded Hug and a Box of Tissues in Verizon Ad Case
- Verizon to AT&T: Do Yourself a Favor and Shut Up
- Frosty’s Winter Litigation Wonderland: AT&T Demands Verizon Pull Holiday iPhone Ads [With Full Complaint]
- Verizon Banishes iPhone to Island of Misfit Toys
- Verizon on AT&T Suit: There’s a Word for That. “Junk.”
- Verizon to iPhone Users: “Want Five Times More 3G Coverage? There’s a Map for That.”