Kara Swisher

Recent Posts by Kara Swisher

Attack of the Verticals? Bing Up Again in Another Search Market Poll (Google Still Scary!)

Yesterday, the monthly search market share numbers from comScore (SCOR) were released, showing Microsoft (MSFT) Bing up, Yahoo (YHOO) down and Google (GOOG) maintaining its dominance.

In today’s release by Experian Hitwise, Bing is up again, from 9.37 percent to 9.7 percent, while Yahoo is flat at 14.57 percent, and Google gave up a scooch of share to fall to 70.95 percent from 71.49 percent.

This time it appears to be the vertical searches–such as autos and health–helping Bing, which has been its strategy to differentiate itself from the Google juggernaut.

Here is that table, which you can click on to make larger:


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The problem with the Billionaire Savior phase of the newspaper collapse has always been that billionaires don’t tend to like the kind of authority-questioning journalism that upsets the status quo.

— Ryan Chittum, writing in the Columbia Journalism Review about the promise of Pierre Omidyar’s new media venture with Glenn Greenwald