Kindle Lover Oprah Fawns Over the iPad

Is Oprah Winfrey shifting gadget loyalties?

The question comes to mind following some comments by Winfrey–-a prominent past booster of Amazon’s (AMZN) Kindle–-during a short segment of her influential TV show last week that featured tech analyst Omar Wasow and the Apple (AAPL) iPad.

Winfrey gushed about the “amazing” new device, which she said she got the day of its launch. One reason is that “books move,” she said, as she demoed how the iBooks app (featuring the Oprah Book Club) keeps e-books on a virtual shelf and how some books can feature interactive elements. “It’s going to change the way kids learn,” she said.

She also said that she loved the iPad because it is back-lit, which makes the screen good for sharing digital photos and playing games like Scrabble. “Gosh, those Apple folks,” she said.

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