Seagate Once Again Tries to Get People to Back Up Their Data

Making backup copies of important data is like using dental floss–everybody knows they should do it more often, since not doing it can lead to catastrophe. Seagate Technology (STX) is trying to remove some of the excuses.

The disk drive giant, as part of an overhaul of its retail product line, is introducing new data-storage products that require a little less thought on the part of consumers–and a little less familiarity with some of the compatibility issues that should have been eradicated long ago.

People buying drives, for example, have typically needed to understand the formats that the devices use in talking to PCs and other products. Those formats are associated with different data-transfer speeds, as well as sockets and cable connectors for hooking gadgets together.

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