Kara Swisher

Recent Posts by Kara Swisher

WSJ's D8 Special Tab: Jobs, Zuckerberg, Ballmer, Cameron and More in Their Own Words!

Today, The Wall Street Journal published its special tab, both online and offline, featuring edited transcripts of some of the interviews Walt Mossberg and I did at the eighth D: All Things Digital conference last week.

The excerpts come from interviews we did with Apple (AAPL) CEO Steve Jobs, Facebook CEO Mark Zuckerberg, Microsoft (MSFT) CEO Steve Ballmer, Hollywood megadirector James Cameron, Federal Communications Chairman Julius Genachowski, NPR CEO Vivian Schiller and Ford (F) CEO Alan Mulally.

Also: A look back at quotes from past D conferences, which just makes BoomTown feel old.

Check it all out here.

And you can also see the full video of the interview with Jobs here. All Things Digital will be posting all the videos from D8, with a new one going up each Monday and Thursday.


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The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web