Peter Kafka

Recent Posts by Peter Kafka

Google’s Extreme Makeover: Homepage Edition

Bored out of your skull? Google has a solution: Kill a few seconds by redecorating the search giant’s homepage.

Don’t know why you’d want to, but you can now personalize Google’s famously austere search page with your own image. To make sure you understand the idea, Google (GOOG) is demoing it right now.

Too busy to verify? No problem. Here you go:

Google says this allows you to “make search more of your own.” But as Dan Frommer and other professional Web content producers note, it looks an awful lot like an homage to Microsoft’s (MSFT) Bing.

Techmeme’s Gabe Rivera takes the next logical step:


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work