Peter Kafka

Recent Posts by Peter Kafka

How to Get Your Porn App Into iTunes: Wrap a Newspaper Around It

Steve Jobs wants to keep porn out of his iTunes App Store. But not all porn. At least if you define porn as “half-naked shots of unknown British models.”

Because that’s what you get with the new iPad app from The Sun.

The U.K. tabloid, owned by News Corp. (NWS)–as is this Web site–is famous for its “Page 3 girls,” who show up topless and smiling every day in the paper’s print edition and on its Web site.

And they’re in the $7.99 iPad app, too, according to this numbingly in-depth review/slideshow from paidContent. Here’s the relevant screenshot, which paidContent has made safe for work but that would otherwise feature a half-nekkid lady’s boobies:

How’s that work? According to paidContent, The Sun gets away with it because Apple (AAPL) requires the app’s users to confirm they’re at least 17 years old.

But if that’s the case, wouldn’t every vaguely porny app be embracing this workaround? And if so, wouldn’t that make iTunes as steamy as Google’s (GOOG) Android offering?

I’m hoping that Apple’s PR staff can sort this out for us. But I’m not hopeful.


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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google