John Paczkowski

Recent Posts by John Paczkowski

Verizon to Debut Next-Gen Droid on Eve of iPhone 4 Launch

What an astonishing coincidence.

Motorola and Verizon Wireless have set a date for the debut of their next-generation Droid device: Wednesday, June 23, one day prior to the street date for release of Apple’s iPhone 4. Presiding over the launch: Verizon Wireless marketing chief John Stratton, Google (GOOG) VP of engineering Andy Rubin, Motorola co-CEO Sanjay Jha, and–more interestingly–Adobe (ADBE) CEO Shantanu “Thoughts on Flash” Narayen (see invitation above; click to enlarge).

A bold move. But a potentially foolish one as well. If this year’s iPhone launch week is anything like those of years past, Apple (AAPL) will be sucking so much air out of the news cycle there may be little left for Verizon (VZ) and Motorola (MOT), even if this latest Droid is as promising as it sounds.


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The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web

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