John Paczkowski

Recent Posts by John Paczkowski

IPhone 4: $188 in Parts, $411 in Magic

The components in the 16GB version of Apple’s (AAPL) iPhone 4 cost $8.55 more than those in its predecessor.

This according to iSuppli’s tear-down analysis of the device, which estimates its bill of materials to be $187.51 (click on chart below to enlarge). That’s a bit more that the iPhone 3GS, which had a BOM of $178.96, but then, Apple’s newest iPhone model boasts a number of enhancements, among them the Retina Display and A4 processor, which iSuppli figures cost $28.50 and $10.75, respectively.

No word on what carriers pay Apple for the device. But right now a 16GB iPhone 4 on AT&T (T) without contract or subsidy costs $599.

[Image credit: iSuppli]


Latest Video

View all videos »

Search »

The best and brightest are usually put to work on optimisation. … They will then go forward and solve the inefficiencies, and that’s where 99% of most energy is spent on. But, at some point you run out of room to improve things, and that’s when you have to step aside and ask, can we make it different?

— Horace Dediu, in a podcast interview with William Channer