20 Percent Of Americans Have Played Games On Social Networks
20 percent of the U.S. population ages six or older have played a game on a social network over the past three months, according to a new study by market research firm NPD Group. That’s 56.8 million Americans spending time playing games like Farmville and Mafia Wars.
The study finds that 35 percent of social network gamers have not previously participated in computer gaming. In one surprising finding, NPD finds that female social gamers outnumber male social gamers, 53 percent to 47percent.
The report also finds that 10 percent of social network gamers have spent money playing the games.