Beth Callaghan

Recent Posts by Voices

You're the Mayor of What?

As part of an effort to destigmatize regular health checkups for sexually transmitted diseases, MTV and Foursquare will team up in September as part of MTV’s “GYT: Get Yourself Tested” campaign. In order to get the special black and green badge, a Foursquare user has to shout “GYT” to his or her friends after checking in at a nearby clinic. Stephen Friedman, MTV’s general manager, hopes the program will offer positive reinforcement for getting tested. “It only takes a few to get the ball rolling,” he said.

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About Voices

Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Websites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other websites, and for clarity’s sake, all outside posts run against a pink background.

We also solicit original full-length posts and accept some unsolicited submissions.

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