Kara Swisher

Recent Posts by Kara Swisher

Exclusive: Facebook Snatches Another Google Ad Exec (This Is Getting Ridonkulous!)

Facebook–in its ongoing quest to poach as many Google execs as possible–has hired a well-regarded and upcoming ad sales and operations exec, Emily White (pictured here), away from the search giant.

White once worked for former Google exec David Fischer, who bolted to the social networking giant in late March to take a job as VP of Advertising and Global Operations.

Fischer worked for former Googler Sheryl Sandberg, who is now Facebook’s COO. (You get the Silicon Valley daisy-chain pattern here, right?)

Thus, White will work for both of them again, this time running the business and monetization side of local on a global basis.

According to her profile on LinkedIn, White is still employed at Google as a senior director of emerging businesses in its marketing and advertising unit.

But she began her stint at Facebook this week, a move which she and also Facebook confirmed after a Friday night email from BoomTown.

White, 32, has been at Google since 2001.

Please see this disclosure related to me and Google.

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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik