Kara Swisher

Recent Posts by Kara Swisher

The New Yorker's "Face of Facebook"

The New Yorker finally came out with its profile of Facebook CEO Mark Zuckerberg today, titled “The Face of Facebook.”

And while the magazine piece by Jose Antonio Vargas reads well, there is not much new in it for those who have followed the career of the innovative young wunderkind of social networking.

Exeter computer prodigy, Harvard computer prodigy, Silicon Valley computer prodigy. Throw in the Winklevii’s ceaseless quest to say they could have been somebody (they couldn’t have been), mix in Sean Parker and set to bake to billions.

Vargas did score a few interviews with Zuckerberg, including a visit to his current home and a short glimpse of him interacting with his longtime girlfriend Priscilla Chan.

But, like Zuckerberg himself, it’s kind of all gray T-shirt and hoodie and working at Facebook.

The best part is Hollywood writer Aaron Sorkin, who penned the upcoming Zuckerberg-slasher, “The Social Network,” finding out his subject loves his television classic “The West Wing.”

“I wish you hadn’t told me that,” he responded to Vargas.

Oh, suck it up, Aaron, as Mark surely will have to when the movie comes out October 1.

Until then and as usual: Gray T-shirt, hood and, of course, Facebook.


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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google