Peter Kafka

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Hey Cable Guys! Cord Cutting is Real, and It's a Problem, Says Verizon CEO

The party line from cable executives is that the “cord-cutting” phenomenon–consumers ditching cable TV for Internet video–is a myth. Or, at best, greatly exaggerated. Not so, says Verizon CEO Ivan Seidenberg.

He told the crowd at Goldman’s media conference this morning that the cable bundle is going to go the way of the wireline telephone business. That is, the next generation of consumers won’t have any interest in paying for it.

“Young people are pretty smart. They’re not going to pay for something they don’t need to,” he said. “Over the top is going to be a pretty big issue for cable.”

But that’s an issue for Verizon (VZ), too, right? Seidenberg’s company sells its own version of the cable bundle, via its Fios service, and it has 3.5 million customers. And Seidenberg noted that the TV bundle isn’t going away immediately. But it will, he said.

“We take the over the top issue with video very seriously,” he said. “I think cable has some life left in its model…but that it is going to get disintermediated over the next several years.”

Seidenberg’s argument is that over the top is a much bigger deal for cable guys like Comcast (CMCSA), who have an entire business built around the bundle, than it will be for his company, which is a relative newcomer to video. Theoretically, he’ll be be able to replace some video subscribers with subs who pay for robust broadband connections. But like it or not, it’s going to happen, he says.

“I’ve seen the movie. If you remain static too long, the technology is going to nibble at you on the edges, and you have to be prepared for it.”

Meanwhile, on the eternal iPhone question: Seidenberg repeated his standard line, which is that he’d very much like to offer Apple’s (AAPL) handset, and hopes to do so one day.

Existing versions of the iPhone won’t work on Verizon’s CDMA network, but he’s hopeful that the launch of its new 4G LTE network this fall will lead Apple to produce a compatible handset. Which it may very well be doing, anyway.

Meantime, he has a business to run, and he’s been activating a lot of Google’s (GOOG) Droids. Warning! Sports metaphor ahead: “This is like the Knicks getting Carmelo Anthony. Like it would be very good if the Knicks got Carmelo Anthony. But they have to play the game whether they get Carmelo Anthony, right?”


comments so far. Add yours.

  • http://twitter.com/sfcomms Danny Miller

    Maybe Seidenberg’s comments will force Comcast to get a clue (doubtful).

  • http://twitter.com/BobFrankston Bob Frankston

    This is why Comcast is buying NBCU and others are shifting their business model to using the network rather than owning the network. How much of Verizon’s revenue depend on owning the network?

  • http://pulse.yahoo.com/_GA4SCWRPZ5N3IVKTV5HWAPNCKU Happy

    We cancelled cable tv years ago – have a computer on the big screen. Saving at least $55 a month.

  • http://www.facebook.com/mrthreeplates George Hines

    I love it when I read that cable or financial news people dismiss cord cutting as a myth. In reality (today) they are mostly correct, but all trends take time to get going. However the fundamental problem is that they are confusing the corporate bottom line impact with the individual effect. My $100 savings per month are quite real even if it doesn’t currently affect Comcast’s earnings (yet).

    While the cable companies continue to spout the party line, I’ll be helping people wake up and showing them that it is not only easy, but really without much sacrifice at all!

    http://www.cuttingthebills.com/

  • Anonymous

    Am a cable cutter. Have Clearwire wireless broadband plan + Clicker + Netflix. I might drop T-Mobile and move to their mobile plan when it comes out later this year. Its VZ that has to be on the lookout, not the other way round.

    Comcast is investing in CLWR. They will charge on a per car basis/mo to get HD video to you soon.

    What has the world come to, cable companies moving away from cable.

  • http://profiles.yahoo.com/u/G5UUF6SFVDPQQQF4AEF3KR4PKM Simon

    A lot of the current cable business is supported by a required buy in to get your ‘net at a reasonable price. i.e. cable is a loss leader. Comcast – cough, cough— are you listening?

  • Thomas D

    This description of “cord-cutting” is confusing: “consumers swapping cable subscriptions for Internet video.”

    It took me several reads to realize you didn’t mean that consumers are swapping their cable subscriptions with one another. (The “Internet video” part wasn’t of any use, because in my house, “cable” already means “Internet.”)

    “Ditching cable TV for Internet video” is probably better.

  • Anonymous

    These companies need to start charging less, and then they could easily stay in business. My cable bill in Taiwan is 30 bucks. Here in CA its 60 bucks plus. My cell phone bill is 10 bucks there from the top carrier. Here in CA its 69.99 from AT&T. What a rip off.

  • http://mediamemo.allthingsd.com/ PKafka

    That is better! I’m taking it! Thanks.

  • Thomas D

    And thank you! I’m always happy when my own befuddlement can actually be of some value…

  • Anonymous

    Funny I cancelled my cable TV in November 2004. I didn’t even have any streaming service until 2007. How did I manage?

  • Anonymous

    People in Asia pay more in taxes for telecom infrastructure, so they’ve already paid in advance compared to Americans.

  • http://www.facebook.com/people/Forrest-Sergente/1372618686 Forrest Sergente

    Dump the legacy media as fast as you can! You will save lots of money and a whole new world of unfiltered reality will open up to you once you are no longer dependent on the left wing legacy media’s propaganda machine. It’s the best!!!

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