MySpace Taps New Chief of Content
MySpace has a new content chief, according to The Hollywood Reporter’s Andrew Wallenstein. As senior VP of entertainment and video, MySpace veteran Andy Marcus will take the lead on the company’s original content development and entertainment strategies. He’s already worked on leveraging the site’s new audition platform to secure strategic partnerships with “American Idol,” and will also focus on developing a slate of original programming directly keyed into youth trends on the site. Marcus will report to David Donegan, senior VP of marketing.