John Paczkowski

Recent Posts by John Paczkowski

Bing-Powered Search at Nearly 24 Percent for First Month

The latest search market metrics are in from Hitwise and they show Bing up once again and Bing-powered search with a decent chunk of the overall market.

For the four weeks ended Oct. 2, 2010, Bing accounted for 10.10 percent of U.S. searches, up from 9.87 percent in August, while Yahoo accounted for 13.54 percent, down from 14.28 percent. Taken together, those two metrics mean that 23.64 percent of the U.S. search market is Bing-powered. That’s nearly a quarter of the market claimed during the first full month of Microsoft (MSFT) and Yahoo’s (YHOO) fledgling search partnership, which kicked into gear in mid-August when Microsoft’s Bing back end officially began handling Yahoo’s U.S. search results

Sadly, that’s less than the combined 24.2 percent the companies had last month (thanks, Yahoo!) and pales beside the 72.15 percent share controlled by rival Google (GOOG), which doesn’t seem to be suffering much at the hands of Bing-powered search at all. According to Hitwise, its share in August was 71.59 percent, which means it saw 1 percent month-over-month growth from August to September.


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik