Peter Kafka

Recent Posts by Peter Kafka

Facebook Ad Platform Buddy Media Links Up With WPP, Raises Another $5 Million

Buddy Media, which helps advertisers manage their presence on Facebook, has linked up with ad giant WPP: The ad holding company will hand over $5 million in cash to the start-up, and will make it a preferred vendor. WPP’s investment will get tacked on to a $23 million funding round Buddy Media announced earlier in the month.


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There was a worry before I started this that I was going to burn every bridge I had. But I realize now that there are some bridges that are worth burning.

— Valleywag editor Sam Biddle