Peter Kafka

Recent Posts by Peter Kafka

Make the Rent Check Out to "Google"

See? Google isn’t a one-trick pony, after all: The search giant is going to become a landlord, too.

Google is reportedly spending $1.9 billion to buy the New York City office building where it rents 500,000 square feet. And since the enormous property covers nearly three million square feet, that means Google is going to be cashing rent checks from all sorts of interesting tenants.

Barnes & Noble.com rents a big chunk of the building, which occupies an entire city block in Manhattan’s Chelsea district. So does Interpublic Group’s. Deutsch ad agency. And Sprint. And Nike.

And if Google ever wants to get a deal done with Spotify, the European music service that hasn’t made it to the U.S. yet, it won’t have to look hard to find the company: Spotify has a small outpost in the building, too.

Meanwhile, if you want to see Spotify founder Daniel Ek yourself, check out our D: Dive into Mobile conference next Tuesday, where I’ll be interviewing him onstage.


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The problem with the Billionaire Savior phase of the newspaper collapse has always been that billionaires don’t tend to like the kind of authority-questioning journalism that upsets the status quo.

— Ryan Chittum, writing in the Columbia Journalism Review about the promise of Pierre Omidyar’s new media venture with Glenn Greenwald