Google's Wojcicki Discusses How Mobile Solves Local, Skirts Questions About Groupon (Video)

Google’s Susan Wojcicki was the 18th employee at Google, and now oversees all existing and upcoming advertising opportunities for the company.

At D: Dive Into Mobile, she discusses what gets her excited about products in the pipeline. We’ve heard one example for years–where a consumer is offered a discounted latte while walking past a Starbucks. “The good thing is they are going to become real. This is the year where it will become possible,” she said.

Watch below as Wojcicki dodges questions about Google’s now-failed bid for Groupon, privacy concerns and more.


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One rule: Ask for permission before touching anyone’s iPhone.

— A key point of etiquette in interacting with customers, as taught to Apple Store trainees, according to a New York Times report on them.