John Paczkowski

Recent Posts by John Paczkowski

Forecast: IPad Will Generate Two Percent of North American Net Traffic by End of 2011

How’s this for a prediction? By the end of 2011, the iPad will generate more than two percent of all North American Web traffic.

That’s according to Chitika, which has been tracking iPad adoption rates on its ad network (three billion ads served monthly across more than 100,000 sites) for some time now.

As of this month, the iPad accounts for 0.83 percent of all traffic on Chitika’s network, research director Daniel Ruby tells me. And at current growth rates, which have been steady since the device’s launch, it should hit 2.3 percent by the end of next year. To get that metric, Ruby took the past two months’ data trends for iPad growth relative to the full network’s traffic and, after accounting for spikes and dips, built out a growth line for the next twelve months. And while Chitika has taken some flak in the past for inaccuracies with its iPad sales counter, Ruby says he’s confident about this particular projection because he’s predicting a metric Chitika can directly measure.

Said Ruby, “For the sake of perspective, the iPad is already on par with Linux in terms of Internet usage market share [in North America] and is on pace to more than double its presence by the end of 2011.”

[Image credit: Gizmodo commenter ModestMouse]

Twitter’s Tanking

December 30, 2013 at 6:49 am PT

2013 Was a Good Year for Chromebooks

December 29, 2013 at 2:12 pm PT

BlackBerry Pulls Latest Twitter for BB10 Update

December 29, 2013 at 5:58 am PT

Apple CEO Tim Cook Made $4.25 Million This Year

December 28, 2013 at 12:05 pm PT

Latest Video

View all videos »

Search »

Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus