Gilt Groupe Leans on Mixture of Equity and Debt to Fund Growth
Gilt Groupe has secured about $15 million in a line of credit.
Despite new reports of the funding today, the line of credit from TriplePoint Capital is months-old, and we’ve learned it was used primarily for building out a new warehouse in Louisville, Ky.
According to our sources, who declined to be named, only $5 million of the $15 million has been drawn down from the facility, and it’s one of three lines of credit the company has. The company spokeswoman declined to comment.
The Gilt Groupe is a members-only online retailer focused on luxury brands. It has seen huge success in offering deep discounts on items for short periods of time. More recently, it has set its sights on the local deals business, similar to the businesses being built by Groupon and LivingSocial. It has also expanded into offering luxury travel deals.
Gilt’s local deals site, called “Gilt City,” offers bargains on items ranging from massages to frozen yogurt. So far, it’s launched in Boston, Chicago, Los Angeles, Miami, New York and San Francisco. It’s going up against two feisty and well-funded competitors: LivingSocial, which just raised $175 million in capital from Amazon, and Groupon, which turned down Google’s $6 billion acquisition bid.
A round of funding raised this summer supported those product rollouts. In total, the company has raised upward of $50 million from investors, including General Atlantic and Matrix Partners.
The line of credit shows that the emerging company still needs additional financing for one-off capital projects as resources are pulled in other directions. A big focus is likely on hiring a local salesforce, which is considered a specialty of Groupon. Still, Gilt Groupe is considered one of the more likely IPO candidates, and has said in the past that it expects to achieve gross revenues of $400 million to $500 million by the end of this calendar year.