Peter Kafka

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Rupert Murdoch's "Daily" iPad Newspaper Set for January Launch

Want to get a gander at “the Daily,” Rupert Murdoch’s much-discussed but still sorta-secret iPad newspaper? Wait a month.

News Corp. plans to launch the publication the week of January 17, multiple sources tell me.

The caveat here is that launch plans have moved around a couple of times in the past few months; until recently, lots of folks expected to see this thing in December. But this latest date looks like a much safer bet. (News Corp. also owns this Web site.)

Given that News Corp. has hired dozens of blabby journalists for the Daily, and interviewed many more, lots of other details about the app/service have leaked out already: It will come out daily, it will sell for 99 cents a week, it will use lots of video and it will have cool multimedia bells and whistles, including some kind of 3-D effect that lots of people are very excited about. And Apple CEO Steve Jobs may or may not participate in a launch event.

Most important for other media companies: The Daily is supposed to use a new “push” subscription feature from Apple, where iTunes automatically bills customers on a weekly or monthly basis, and a new edition shows up on customers’ iPads every morning.

If we do see that on the Daily next month, expect to see several other new iPad apps using the same feature shortly afterward.

That offering won’t resolve Apple’s dispute with conventional publishers, who want to be able to control their subscriptions–or at least get access to subscriber data–for iTunes app versions of their print products. But for new, digital-only products like the Daily, that data isn’t as crucial, and the ability to set up a recurring subscription would be a big step forward.


comments so far. Add yours.

  • Anonymous

    Every time Murdoch takes a dump, the press is all over it describing how it smells. Murdoch is a wrinkled old turd who owns old newspapers and television networks that appeal to the infirm and the insane. Every time he has ventured into new media, he makes these bold pronouncements, which are fawned over by the press. What then follows is failure. Why don’t you cover the new advertising agreement between MySpace and Google? What went from advance payments on Google’s part is now nothing than a split of the diminishing revenue. Ask Murdoch about the grand pronouncements of that deal when it was first made and ask him to comment about the new deal.

  • Anonymous

    Every time Murdoch takes a dump, the press is all over it describing how it smells. Murdoch is a wrinkled old turd who owns old newspapers and television networks that appeal to the infirm and the insane. Every time he has ventured into new media, he makes these bold pronouncements, which are fawned over by the press. What then follows is failure. Why don’t you cover the new advertising agreement between MySpace and Google? What went from advance payments on Google’s part has become no advance payments and a split of the diminishing revenue. Ask Murdoch about the grand pronouncements of that deal when it was first made and ask him to comment about the new deal.

  • http://www.facebook.com/craig.riddle Craig R. Riddle

    ‘Push’ Murdoch misinformation right to my mobile device for only 99 cents a week. No thanks, I dumped cable for a reason

  • http://pulse.yahoo.com/_5MMZAQSWTLVXZMA56634RF4BMQ Daniel Siqueira

    that makes no sense, why would “Push” be a new feature?
    you just type in the webpage that day and have it “pushed” to your web browser, with texts, videos, and all sorts of 3D content… that’s called the web.
    what’s the thinking behind packaging all content inside an app and sending that as a monolith? just to feel like you’re getting more stuff?
    I bet the system will be the same everyday, only changing the content files. Please, have I gone mad or is this total nonsense?

  • http://pulse.yahoo.com/_WNDGD3AC7NAJXLIFIFQ7LXZEOI cameron

    ZZZzzzzzzzzz….this things a loser even before launching

  • Anonymous

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